10 Normcore Fashion Essentials For Men

From blue wash jeans to Casio watches, we’ve catalogued the 10 essential pieces of Normcore fashion that every man should have in their wardrobe.

Hipster epicentres are awash with Normcore – a fashion microtrend that has usurped the attention grabbing maximialism of haute couture and high end streetwear in favour of everyday basics. Inexpensive, monochromatic crew neck tees, blue wash jeans and practical accessories are staples of a dress-code that values anonymity over individualism.

We’ve catalogued 10 essential 90’s-infused pieces that play on Normcore’s Seinfeld leanings and dad-core sensibility.

Levis 501 Original Fit Jeans